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What is a Vid

www.projectshadow.com

What is a Vid

Brian Logee
Oct 14, 2009
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What is a Vid

www.projectshadow.com


 

Vids, Vidders, and Vidding is a growing cultural expression of fandom, music, and video.  See an example above.

A vid is a short video that tells a narrative by combining the video from a Movie, TV show, or Web Series and a song for the audio track setting the tone and direction of the story.  In other words it's a cross medium mashup.

Vidders are those artists / fans who cut together the vids whereas vidding is the act of producing a vid.

Cultural Advantages

  • Fans can express and play in the franchises that they love.

  • It becomes a great promotional vehicle for both the music artist and the franchise.

  • It enhances our cultural experience of both video content and music.

Controversy

  • There is much fear, uncertainty, and doubt surrounding the topic.

  • Fear of reprisal from the copyright holders.

  • Fear amongst copyright holders of loosing control over their content and loosing money.

What We Need

  1. Recognize the cultural value of vids.

  2. Get over our fears.

  3. Open a dialogue to come up with a compromise that will allow both parties to win.

If you would like to join in the conversation head over to Project: Shadow  what is your definition of a vid? - Project: Shadow.

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What is a Vid

www.projectshadow.com
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